A Video Campaign to Launch we:bo Fit
Soup Creative was initially approached to produce a campaign of videos to launch and pre-launch the business. To get started we produced a suite of videos introducing the Founders and some of their key Personal Trainers. As well as producing some test videos showing the workouts in action.
We then went on to produce a we:bo Fit promo /commercial video to show the diverse and various audiences that would benefit from we:bo. This film was used to help secure further funding as well as being used as a social media campaign.