About us

At Soup Creative, our small, passionate team creates beautiful, engaging, high-end film and animation content that delivers emotive messages through compelling stories.

Established in 2009

Video content creators

After over ten years, we’re still lucky enough to love what we do every day and our tireless passion and creativity shines though in our video work. Our client partnerships are defined by work we can be proud of and results we want to shout about.

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How can we help?

We’re a full service media production studio

We work best when we partner with our clients to deliver a fully rounded video marketing solution. Whatever screen your customers are viewing, our end to end approach creates a consistent and strategic message in line with your goals and ambitions.

What can we do for you?

Video production services


Helping you find the right mix of content to meet your goals


Using creativity and technical flair to bring your content to life


Getting your content seen by the right people at the right time

Meet the team

The Soup Crew

We’re a close-knit team of creatives, marketers, filmmakers, animators and designers ready to put your ideas into action.

Want to join us? Head over to our careers page to see the roles we have available.

Our HQ

Soup Chester

Just on the border of beautiful Wales, our Chester office is headed up by Stewart – Creative Director and Co-Founder of Soup Creative. Most of our production team are based in Chester too.

Our spiritual home!

Soup Cardiff

Based out of the friendly, creative co-working space in the heart of the Welsh capital – Rabble Studios, our Cardiff arm is headed up by Garan – our Creative Director and Co-Founder of Soup Creative.

Ready to get started?

Let's put your ideas in motion

Stew Macfarlane

Stewart Macfarlane

Co-founder & Creative Director

Very much the action man, Stewart feels right at home operating the camera in any situation and his best work is a combination of his passion for film with extreme sports, including cycling, surfing and climbing. Stewart is constantly thinking about how to drive Soup forward and accomplishing our aspirations to work with the brands we love. With his many years of experience across all sectors of film production, directing a wide range of projects from TV commercials and programmes to Winter holiday films and global blue chip corporate films, Stewart’s artistic flair and knowledge is second to none

Emma Garland

Finance & Ops

Emma’s our go-to person for everything. She keeps Soup, its clients and all the projects organised, drawing upon her many years’ experience in corporate communications. Emma is an excellent project manager, as well as having a keen eye for detail, she ensures our clients keep to schedule and budget and loves to share her wealth of knowledge to get the best out of every project. And on top of all that she’s also a qualified yoga teacher.

Ellie Crowther

Project Manager / Producer

Charged with bringing the creative concepts to life on our film sets, Ellie’s dogged determination and resourcefulness to achieve the right look and style on set is second to none.

Highly organised and proactive, with a real eye for detail, Ellie helps manage our ever-growing client list and co-ordinates and manages the production elements of all our film and animation projects.

In her spare time, you’ll find Ellie helping out in the family bakery, creating SpongeBob or R2D2 out of icing or traveling the world on one of her many adventures.

Ingrid Vila Rossello


Originally from Barcelona, Ingrid’s background and education is in Advertising and Public Relations, which only lends itself to understanding and researching our creative briefs. She also speaks Catalan, Spanish and Italian fluently which comes in handy on our multi-language video projects.

Ingrid has a real love for photography, which started at a really young age, and her passion and detail can be seen in every photo she takes. She has a real eye for beautiful shots and this transfers across into every edit she produces.

In her spare time, you’ll find Ingrid with her husky dog, competing in one of her many sports, or playing guitar.

Nick Fountain

Marketing Director

Nick works closely with our clients to help them unlock maximum value from Soup’s services, in line with their business objectives, marketing plan and strategies. Nick loves working closely with organisations to help solve problems and really enjoys getting to know our customers to add as much value as possible.

Nick brings a wealth of experience from a varied career – having worked in one of UK’s largest architecture practises running the graphics and marketing team, to consulting across a wide mix of sectors on all things marketing, this included acting as a marketing director to a number of businesses, understanding where he can really make a difference to reporting to C-suites and building clear strategies with amazing results. He also studied graphic design so has an amazing attention to detail, with a brand first focus.

In his spare time, Nick can be found coaching and running a free social school for kids under 9, walking, cycling and sup boarding in the great outdoors with his family or busy cleaning his car.

Garan Rushton

Co-founder & Creative Director

Garan’s creativity spans across disciplines of brand and identity, print and web design; to motion design including video, graphics, 3D and compositing high-end films. Attention to detail is evident in everything he produces. When he’s not in his studio in Cardiff, Garan loves to be outdoors and comes from a remote area of Wales surrounded by beautiful mountains and beach scenery. A keen sportsman, his hobbies include mountain biking, snow boarding and surfing

Olivia Rideal

Senior Editor & Camera Ops

Being an experienced filmmaker, Olivia is also a dab hand as our second or third camera operator for some of our larger shoots.

Having spent some time in a social media role previously, she has a keen eye for all things creative and is also our social and culture queen.

When not in the editing suite, you’ll find Olivia shooting wildlife (with a camera that is!) and a bit further afield scuba diving off some exotic coast!

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